• A worker in China uses a digital interface to operate an industrial packaging machine…
  • A consumer in Russia downloads an app to amplify a Wifi signal…
  • A dental technician in Mexico orders from an e-commerce catalog…
  • An Italian visitor to the Met uses a museum app for a self-guided tour…

What do these users have in common? Their applications and interfaces were developed in English, then translated and localized for multiple languages and regional markets. As global demand for HMIs, SaaS, e-commerce, and mobile apps grows, the value of English as a lingua franca for the IT community has reached its limit. Users need digital products in their own languages. To compete in foreign markets, developers need to translate and localize their products.

An online search will uncover a number of turn-key localization solutions, but it’s not always clear how these work. At the next event sponsored by the Philadelphia Software Localization Meetup, Ken Farrall of MTM LinguaSoft will unpack the “Black Box” of software localization and explain the different tools and processes used to translate digital content and localize UI, including:

  • Computer Aided Translation (CAT) software. These tools capture and parse translatable text, increasing speed, accuracy, and efficiency.
  • Quality Assurance software. These use algorithms to flag potential errors in any language.
  • Emerging tools for agile workflows. These allow for ongoing changes to source code and continuous delivery of localized versions without disrupting workflows.

Ken’s presentation brings his experiences as a developer together with his work as a localization project manager. Participants will come away with a better understanding of how the decisions made by digital project managers and software developers impact the translation process. Please join us:

Philadelphia Software Localization Meetup

Wednesday, November 29, 2017, 6-8:30 pm
Connectify
1429 Walnut Street, #201
Philadelphia, PA  19102

To RSVP, register on the meetup site.

Special thanks to our friends at Connectify for hosting.

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