Myriam Siftar's Posts

E-learning Localization: Cultural Adaptation

By Myriam Siftar on February 27th, 2018

E-learning localization has a lot of moving parts: translation of the text, localization of the voice-overs, animation and graphics, and, finally, integration of all the elements.  But before any of these can take place, it’s important to evaluate the English source version and make sure that it can be localized. Is the content and format …Read More

Language access is critical to visitor experience

By Myriam Siftar on October 27th, 2016

I attended the 2016 Visitor Experience Conference in Philadelphia on October 10. Several recent developments had motivated me to attend: Sree Sreenivasan’s talk at the TechniCulture event during Philly Tech Week 2016. At the time he was the Chief Digital Officer at the Metropolitan Museum in New York City. The Met’s audio-guide app is available …Read More

Categories:  Cultural Competency

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What Is Technical Translation?

By Myriam Siftar on October 6th, 2016

excerpt from chemical brochure

Broadly speaking, technical translation is the translation of materials dealing with scientific and technical subjects and using the specialized terminology of the scientific or technical field involved. Or, to put it another way, technical translation is translation that requires the use of a technical translator—one with a good understanding of the subject matter and knowledge of …Read More

MTM LinguaSoft Celebrates 12 Years

By Myriam Siftar on October 20th, 2015

This month, MTM LinguaSoft marks the end of our twelfth year in business, and the beginning of our thirteenth. Adolescence is a time of change, sometimes at an accelerated pace. Our thirteenth year has already proven to be a time of transitions. Two project managers have moved on, and two new project managers joined us. …Read More

Categories:  MTM LinguaSoft News

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My Experience at the SelectUSA Investment Summit

By Myriam Siftar on April 7th, 2015

My Experience at the SelectUSA Investment Summit

  On Monday and Tuesday, March 23 and 24, I had the opportunity to attend the SelectUSA Investment Summit in Washington, DC. I was one of about 2600 attendees from 1,300 companies and more than 70 international markets. If you followed my tweets about the event, you’ll know about the impressive group of high government …Read More

The Effect of Cultural Differences on International Business: US and France

By Myriam Siftar on March 12th, 2015

two profiles face each other one with a French flag overlaid and the other with an American flag

Recently I presented a seminar to the French-American Chamber of Commerce on the differences between French and American business cultures. As a native of France, this is an area in which I can claim special insight. Generally French and American business people interact well, but there are differences in approach that have probably contributed to …Read More

6 Ways Translation Can Help Increase Business Revenue

By Myriam Siftar on February 26th, 2015

ROI of Translation White Paper Cover

A couple of years ago, we published a white paper on the ROI of translation that addressed the various ways that translation can have a positive impact on a company’s bottom line. It has been one of our most downloaded white papers, so we decided to bring it back with up-to-date information and a new …Read More

Agile Software Development Needs Agile Localization

By Myriam Siftar on October 30th, 2014

agile localization flow chart

Many providers of software have moved to an agile development model, and it is no wonder. In the traditional model of software development—commonly referred to as the “waterfall” model—each software product was considered a single project from original concept to final release. This process had a number of problems. Since the software was developed from …Read More

Cultural Intelligence: Maximize Business Success

By Myriam Siftar on August 7th, 2014

chihauhua' ear being cleaned by white kitten

Last week we looked at some costly business mistakes that could have been avoided if companies had instilled cultural intelligence and respect for other cultures in their managers and employees. This time we’ll look at how companies, who received cultural training, have had unusual success by showing respect for and curiosity about local conditions. Even small gestures of …Read More

Cultural Intelligence: Avoiding Business Blunders

By Myriam Siftar on July 31st, 2014

chopsticks

In our last post we talked about what cultural intelligence is. Now let’s look at some concrete examples of how a lack of cultural intelligence can sabotage your business dealings. A failure to use chopsticks helped to lose a company a contract in China. A friend translated the remarks of the Chinese interpreters, who expressed …Read More

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What Our Clients Say

I know I can rely on them for any type of project, and they will be able to meet my needs no matter how complex.

MTM Linguasoft is an absolute pleasure to work with, and I am so glad I discovered them as a resource. The Curtis Institute of Music  performs concerts around the world, and we often need translations for a variety of materials including programs, biographies, press releases, and media coverage. MTM Linguasoft has handled each project flawlessly, whether the language in question is German, Spanish, Finnish, Swedish, or Mandarin. I know I can rely on them for any type of project, and they will be able to meet my needs no matter how complex. They are extremely fast, efficient, capable and a great partner in our international touring efforts.

Jennifer Kallend
Curtis Institute of Music

We accomplished a lot in just a few weeks.

The project manager was very responsive and had excellent communication skills. We accomplished a lot in just a few weeks. I highly recommend using MTM LinguaSoft for your language needs in the healthcare setting.

Deborah Davis
Philadelphia International Medicine

Revenues are up over 30% for the localized software.

Working with MTM LinguaSoft for localization was a seamless project. The MTM team provided not only translations but also valuable insight in SEO for the translated websites. Their advice and professionalism on the project created a ‘win’ for us. Revenues are up over 30% for the localized software.

Bhana Grover
Connectify, Inc.

Highly recommended!

MTM Linguasoft has a robust, professional staff that works thoroughly and accurately – even on tight deadlines. We’ve used this firm for translation services in both the IT and healthcare industries, and have had exceptional experiences each time. Highly recommended!

Darren Behuniak
Devon International Group

The process was smooth and painless.

The quality of translations was very very good and the process was smooth and painless. MTM LinguaSoft kept every delivery time they promised.

Rabih Zbib
Raytheon BBN

They willingly worked with us as we made tweaks and adjustments.

We awarded our website translation project to MTM LinguaSoft because of the quality of their quotation, even though a competitor offered a lower price. Our decision was justified: the translation process went well. Their review of the finished pages were a great help in finding any outstanding issues. We would not hesitate to recommend MTM LinguaSoft for translation services, and will use them again for future projects.

Larry McGeachy
Cisco-Eagle

Fast, efficient, and accurate translation of highly technical information.

MTM LinguaSoft translated documentation for our medical devices into 7 languages. They provided fast, efficient, and most important, accurate translation of highly technical information to allow us to comply with European Union and county-specific legal requirements. As we continue our global expansion, we will continue to rely on MTM LinguaSoft’s expertise and support

Corey Perine
Maxx Medical

They are dedicated to understanding the spirit of what we aim to convey.

We have been working with the team at MTM LinguaSoft since 2006. They go beyond faithful translation from French to English; they are dedicated to understanding the spirit of what we aim to convey in the world of coaching and change management. We play with acronyms in both languages that they are able to adapt and respect. They are great professionals.

Marie-Pascale Martorel
Trajectives

I found MTM LinguaSoft phenomenal to work with.

I found MTM LinguaSoft to be phenomenal to work with when translating our website. Not only were they patient with the slow-workings of our small staff, but they were willing to take the time to work within our parameters.

Rebecca Faber
World Trade Center Delaware

Professional, friendly, timely, and cost effective. I highly recommend them!

MTM LinguaSoft does a great job for us. They translate a variety of marketing and business materials for our clients in a variety of languages. They are professional, friendly, timely, and cost effective. I highly recommend them!

Michelle Price Taglialatela
Tag Strategies

The team at MTM LinguaSoft guided us as we set goals, assessed our content, and addressed gaps in tone, style, and content.

MTM LinguaSoft gave us the tools and the support to better serve people with breast cancer. As a nonprofit organization, we had never worked with a professional translation company. The team at MTM LinguaSoft guided us as we set goals, assessed our content, and addressed gaps in tone, style and content. We’re grateful for their partnership in helping us deliver culturally sensitive content to vulnerable people at their moment of greatest need.

Janine E. Guglielmino
Living Beyond Breast Cancer

They show extraordinary care in catering to our specific needs.

The quality of the work is consistently among the best. MTM LinguaSoft shows extraordinary care in catering to our specific needs and expertly addressing nuanced issues. They are quick to understand requirements, are very responsive to feedback, communicate openly throughout the course of a project, meet deadlines reliably – all at a competitive price. Moreover, the team is highly professional and a pleasure to work with.

Stephanie M. Strassel
Linguistic Data Consortium

MTM LinguaSoft has been an amazing partner for my global project work.

My team supports several countries in a global department and whenever we need documents (job descriptions, policies, or presentations), we turn to MTM LinguaSoft and they always supply us with a solid, understandable product.

Theresa Teasley-Dergham
Sanofi US

We will be using MTM LinguaSoft for all our translation needs!

Everyone was very responsive and worked with me to provide the best fit for my needs. The price was very reasonable as well. We will be using MTM Linguasoft for all our translation needs!

Konnor Hummell
TerraSource Global

We would recommend MTM LinguaSoft to any manufacturer for technical translations

MTM LinguaSoft translated highly technical information into Czech for a bulk plastic bottle unscrambling system, including the user manual, machine status, diagnostics displays on the human machine interface screen (HMI), and equipment device labeling. MTM LinguaSoft handled all the translations, met tight deadlines, and most importantly exceeded our customer’s expectations.

Randy Caspersen
Omega Design Corporation

The results speak for themselves: Our business is growing.

MTM Lingua Soft translated documents, brochures, video subtitles, and business cards as we’ve expanded our global marketing efforts and engaged in more trade missions. The results speak for themselves: our distributors are bringing in more customers and our international business is growing.  I would recommend MTM LinguaSoft to any business interested in expanding their global presence.

Ken Grant
iChromotography

My clients complimented the translations as both accurate and nuanced.

MTM LinguaSoft provided us with high quality translations of market research surveys, and my clients complimented the translations for being both accurate and nuanced. They even worked with my programmers to simplify the print-to-program process and ensure the final programmed document accurately reflected their translation. When my clients are pleased, it reflects well on me and makes me a very satisfied client of MTM LinguaSoft.

Gail Jackman
Reach Research

We are very pleased with the translation results as well as delivery times.

It is a pleasure working with MTM LinguaSoft. We are very pleased with the translation results as well as delivery times. Thank you.

Sandra Blossey
IDT Biologika

They helped us develop viable solutions to meet our clients’ requests.

I have been consistently impressed with MTM LinguaSoft’s thorough and knowledgeable approach towards our projects and their performance translating our materials.  MTM LinguaSoft has the technical capacity to complete and deliver translations in numerous languages and provide them in the necessary format. Their staff is professional, responsive and very easy to work with. I strongly recommend MTM LinguaSoft for all your global translation needs.

Brenda March
GlaxoSmithKline

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